Castro Model Ltd. recently unveiled its Spring 2014 collection, which centers on the color pink and features the stunning Gal Gadot, who was once a model and is now known for her role as Wonder Woman, as the face of the collection.
The fashion show took place at the Wingate Institute’s indoor pool complex, which is utilized by Israeli national sports teams. The models strutted their stuff along the strip of asphalt that ran parallel to the Olympic-sized pool. Gadot found humor in the length of the runway, jokingly commenting on its long distance during an interview with “Good Evening with Guy Pines.” Castro has been using Gadot as one of the models for their semi-annual campaigns for some time now. Currently, she can be seen on billboards across Israel promoting the “Jeanius” Push-Up/Twerk it jeans campaign for Castro.
Never miss out on the latest news from The Times of Israel with our Daily Edition newsletter sent straight to your email. The family-owned retailer has recently shifted its focus and launched a new website that allows customers to purchase the latest items before they sell out, without fully committing to an online catalog. Despite facing competition from foreign brands like H&M, Forever21, and American Eagle Outfitters, the Bat Yam-based company has managed to stay afloat with 138 stores across the country. Additionally, last spring they expanded into children’s clothing with 22 stores-within-stores. Traded on the Tel Aviv Stock Exchange (TASE:CAST), this company is quickly adapting to the changing retail landscape.
The fashion show held by Castro Model Ltd. showcased a prominent use of soft shades of pink and peach.
